Brand Protection Legal Services

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Your brand is the foundation of everything you do. It is your key distinguisher in the market. Our brand protection team brings years of global experience to building and protecting your place in the market. We provide comprehensive brand protection services keeping your long-term about growth in mind.

Building a strong brand requires thinking broadly about your story, your performance, and your expansion goals. We work with all levels of your company to ensure a coordinated effort. From product development to international expansion, from organic growth to licensing and acquisition, our team integrates with yours to provide specialized tools and experience. We think creatively about new avenues of expansion and work proactively to identify the next steps in your brand journey.

An established brand also needs protection, and we implement practices from day one to reduce your risk and broaden your enforcement options. We routinely develop win-win solutions, but also stand prepared to provide experienced counsel globally and at all levels when conflicts do arise. We believe in your brand, and we will work with you to grow, and protect it as your company scales.

Safeguarding What You’ve Built:
Brand Protection With Scale

At Scale LLP, we help companies protect what they’ve built with a focused team of brand protection attorneys who understand what’s at stake. As your brand becomes more visible, so do the risks—copycats, counterfeiters, misuse, and confusion in crowded markets. We work alongside you to address those challenges with clarity, and urgency.

Whether you’re launching new products, expanding into new markets, or entering licensing partnerships, we tailor our approach to support your long-term strategy and defend your reputation in real time.

Brand Protection That Covers More Ground

Our brand protection legal services are designed to meet the needs of growth-focused companies, especially in fast-moving industries like SaaS, consumer products, fintech, and healthcare. We provide both strategic and tactical legal support across key areas:

Trademark Protection

Anti-Counterfeiting and Infringement Response

Digital Brand Defense

Cross-Border Brand Enforcement

Commercial Strategy and IP Licensing

Our IP and litigation attorneys collaborate to help you enforce your rights while minimizing disruption to your business. Whether you're preventing misuse or responding to it, we stay aligned with your business goals.

A Holistic Approach to Corporate
Brand Protection

Brand protection often overlaps with other critical legal concerns. That’s why we work across practice areas to ensure brand integrity is embedded in your broader legal framework.

We can help you:

This full-scope corporate brand protection legal support gives you more than defense—it gives you leverage.

Why Clients Choose Scale

Clients turn to Scale because our attorneys have real experience protecting brand value, not just advising around it. Our brand protection attorneys combine the expertise of partners from top AmLaw 100 firms, in-house counsel, and startup general counsel, offering hands-on IP and enforcement experience that directly supports your business goals.

We’ve advised clients on:

Our brand protection services combine legal precision with business insight, ensuring your brand remains secure while supporting growth. Scale LLP operates as a remote law firm built to connect clients with highly credentialed attorneys in their practice areas, ensuring responsive, high-quality counsel without unnecessary layers or handoffs.

Flexible Legal Support That Grows With You

Whether you need help registering your first trademark, building a licensing program, or defending your brand in a high-stakes dispute, we’re ready to support your next move.

Engagements include:

As your company scales, we’ll help ensure your brand remains protected, aligned, and ready for what’s next.